A strong, cohesive brand identity is the key to standing out, building trust, and creating a lasting impression. Your audience should recognize your brand instantly, whether they see your website, social media, packaging, or marketing materials.
At Luzanne Barnard, we craft strategic and visually stunning brand identities that ensure consistency and professionalism across every touchpoint. From logo design to color psychology, typography, and brand guidelines, we provide everything you need to show up with confidence and clarity.
Your logo isn’t just a pretty graphic—it’s a powerful representation of your brand. We design a primary logo plus alternative variations (stacked, icon-based, or simplified) to ensure your branding remains versatile across all platforms.
We select a strategic color palette that aligns with your brand personality and messaging. You’ll receive hex codes and color usage guidelines to maintain consistency in all your branding materials.
Fonts play a major role in how your brand is perceived. We’ll provide a perfectly paired typeface combination that enhances your brand's voice—whether it’s bold, elegant, playful, or professional.
A visual roadmap that brings your brand’s essence to life, showing how your colors, fonts, and imagery work together to create a consistent aesthetic.
This is your branding bible! A detailed guide on how to use your logo, colors, typography, and imagery to maintain consistency across social media, print materials, packaging, and beyond.
When your brand looks cohesive across all platforms, it builds trust and professionalism.
A well-crafted brand identity instantly elevates your business and sets you apart.
No more guesswork! You’ll have a clear style guide to ensure your brand always looks polished.
Customers remember brands that look professional and put-together.
Your brand identity will be built to evolve with your business, so it remains relevant and powerful over time.
Step 1:
Brand Discovery
We’ll dive deep into your brand’s mission, audience, and goals.
Step 2:
Concept Development
We create mood boards, logos, and color schemes to bring your brand to life.
Step 3:
Refinement
You’ll provide feedback, and we’ll make adjustments to ensure your brand identity is perfect.
Step 4:
Final Delivery
You’ll receive your logo files, brand guide, and all the assets you need to launch your brand with confidence.
Custom-Tailored Designs – No generic templates. Your brand identity is crafted from scratch, just for you.
Creative Meets Strategy – We mix design psychology, branding expertise, and a little plaasmeisie magic to create something impactful.
Perfect for Any Business – Whether you’re a startup, influencer, or established company, we’ll help you level up.
Serving Clients Nationwide – No matter where you are in South Africa, we’re here to build your dream brand!